To understand the importance of SEO, it can be helpful to dig a bit deeper into how search engines work, how people use them, and the differences between various search engines. With that in mind, let’s talk a bit about search engine history. That term, “search engine...
Many businesses put a lot of thought into the design of their website, but the content is more of an afterthought. They may spend very little time thinking about the words on their page and how they can influence the customers who visit. The truth is that you need to...
It’s a bit strange to talk about the importance of SEO in digital marketing because the two things are almost impossible to separate. Search engine optimization (SEO) is all about improving how well your website ranks for certain keywords on search engine results...