Imagine receiving a demand letter from an attorney stating that your business website is in violation of the ADA and that your business will be sued if you do not immediately correct deficiencies and provide restitution (payment) for the suffering and disadvantages...
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Search Engine History (Bing, DuckDuckGo, Google)
To understand the importance of SEO, it can be helpful to dig a bit deeper into how search engines work, how people use them, and the differences between various search engines. With that in mind, let’s talk a bit about search engine history. That term, “search engine...
The Importance Of Keywords For Your Website
Many businesses put a lot of thought into the design of their website, but the content is more of an afterthought. They may spend very little time thinking about the words on their page and how they can influence the customers who visit. The truth is that you need to...
The Importance Of SEO In Digital Marketing
It’s a bit strange to talk about the importance of SEO in digital marketing because the two things are almost impossible to separate. Search engine optimization (SEO) is all about improving how well your website ranks for certain keywords on search engine results...
Google My Business: What It Is & How It Affects Your Rankings
Google My Business (GMB) is one of the most powerful online marketing tools business owners have at their disposal. GMB is: Completely free A huge part of local SEO A great way to get customers to visit your store A powerful magnet for attracting mobile customers In...